Audacy：2024年音频广告营销指南：走出媒体界的最大误区（英文版）

Pureplays can't compete with Audacy's cross-platform reach. While the rise of digital Audio may have shined a spotlight on pureplays, what’s easy to overlook is that Spotify and Pandora only bring a sliver of their audience to their advertisers. A significant portion of the listening audience simply opts out of hearing advertising with paid subscriptions.