好食品研究所(GFI):2023-2024年巴西消费者和植物性市场执行摘要报告(英文版).pdf |
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The research used social listening, focus groups and online questionnaires to collect data on the behavior and preferences of Brazilian consumers. The first one brought discoveries about how the subject of plant proteins is treated in the environment of interactions of some social media; the second allowed to deepen subjective questions related to food and the role of meat in different individual, family and social spheres. The third and last stage brings representative data from the Brazilia
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