Hanover Research：2024年K-12招生营销策略报告（英文版）

While this may paint a grim picture of public education, many districts are learning to adapt to a new reality by leveraging proven communications and marketing best practices to inspire new audiences and develop valuable partnerships. District and school leaders should act strategically to build a plan now to mitigate any future losses, boost engagement, build funding support, and plant seeds for future enrollment growth.