Emplifi：2024年了解和实施品牌人工智能的指南报告（英文版）

AI marketing is the use of artificial intelligence technology to automate processes like content development, data collection, and campaign analysis. It augments marketing initiatives to create faster operations, improve decision-making, and predict performance. Simply put, it increases speed, efficiency, and insights for your marketing organization. AI is not new to marketing. As a tool, AI has been making lives easier for both customers and marketers for a while now. What’s changed is the a