PERSOLKELLY：2022年韩国薪酬指南报告（英文版）

C OVID-19 was the most important factor that influenced the consumers’ consumption patterns over the past two years. It changed the daily lives of people around the world and accelerated the trend of online purchase. The luxury brand industry, which was conservative in its expansion of online channels, also turned digital. This was done by creating a convenient shopping experience to encourage more purchases from the MZ generation. As people stayed at home most of the time, the fashion indust