仲量联行：2025年释放沙特阿拉伯酒店业投资潜力研究报告（英文版）

Saudi Arabia’s tourism industry is gaining international attention, with the Middle East and Africa showing stronger Revenue Per Available Room (RevPAR) growth than other regions since 2019. Saudi Arabia ranks among the top five countries in the region for this metric. The National Tourism Strategy, launched in 2016, aims to enhance GDP through tourism. Legislative changes and government investments have produced immediate results, particularly in tier one cities (Riyadh, Jeddah, Makkah &