Altrata：2025年聚焦： 美国首席营销官报告（英文版）

Diane Hund, CMO of US Foods, describes her role as follows: "fll oversee our centralized, digital andfield-driven marketing efforts that truly help our customers 'make it. in this role, l lead a team thatmaximizes our omni-channel approach by utilizing data and technology to build predictive Al-drivenpersonalization into the customer experience across all channels?.This, in a nutshell, describes how the CMO role is now positioned: hiahly tech conscious and datadriven but fiercely cus