G2：了解B2B买家人群观点报告2020年冬季刊（英文版）

G2 is revolutionizing how businesses discover, buy, and manage software and services. To provide a holistic view of the purchase process of B2B decision-makers, G2 conducted an online survey among nearly 1,400 B2B decision makers. The following B2B Buyer Guide combines both G2’s proprietary review data information and data from the online survey to provide unique insight into the seven distinct elements of the B2B buyer’s purchase cycle. Survey Methodology G2 fielded an online survey among 1,