Aspire：2024年企业网红营销规模化指南报告（英文版）

Influencer marketing is no longer the new kid on the block. Instead, it’s a tried-and-true strategy that industry-leading brands are integrating into their marketing stack. From legacy brands like L’Oreal to fast-growing companies like HelloFresh, brands across all industries are leveraging the power of influencers to drive impact, produce high-converting content, and boost conversions. No matter the size of your business, the process of running your influencer marketing program will be relat