Wunclerkind:2025年X标记消费:BFCM寻宝图(英文版).pdf |
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Black Friday isn’t just a sales event anymore. It’s a high-stakes expedition. And this year, the landscape is treacherous: inflation, shifting consumer trust, and tariffs turning everyday purchases into carefully charted decisions. Marketers? You’re expected to navigate it and still strike gold. The truth: BFCM isn’t the end-of-year sprint, it’s the main voyage. And it demands more than bold discounts. It requires strategic navigation powered by first-party data, identity resolution, and cros
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