Optimove：2025年消费者营销疲劳洞察报告第2部分（英文版）

The 2025 Optimove Insights Consumer Marketing Fatigue Report, based on a survey of 329 U.S. citizens, highlights critical consumer behaviors and preferences regarding online marketing. Part 2, Consumer Loyalty Cannot be Taken for Granted, reports that while a significant percentage of consumers maintain strong loyalty to their favorite online brands, the data also highlights the ease with which customers are willing to explore alternatives. The findings in Part 2 underscores that marketers mu