Circana：2024年趋势及2025年洞察-美国消费者健康护理市场研究报告（英文版）

The U.S. consumer health care market achieved sales of more than $100 billion in 2024, with growth outpacing total multi-outlet retail. Consumers continue to take a more holistic approach to overall well-being, addressing their physical, mental and social needs. This report delves into innovation and innovators in this space and identifies enduring and emerging trends for future growth.