Optimove：2023利用实时网络推送提升网络营销报告（英文版）

We're all familiar with how easily we can be persuaded to switchoff the notifications we're bombarded with from the many appswe have on oursmartphones.One notification too often - or tooirrelevant -and it's straight to the settings to sever ties and optout for good; almost 99% of notification prompts go unaccepted.with 48% being denied by the user (Mozilla,. And maybe we don'treceive them quite as often, but web push notifications are nodifferent from mobile push when it comes