RollWorks：2024年从内容到收入：如何制定制胜的B2B GTM战略报告（英文版）

A misaligned GTM team means lost revenue opportunities. Precision in your approach and unity within your team are your first steps toward market dominance in 2024. This unity turns challenges into opportunities for growth by directly addressing the evolving needs and behaviors of modern B2B buyers. Adaptation is critical as the buyer's journey evolves. Integrating sales and marketing efforts is essential for hitting revenue targets. Aligned teams need to exceed expectations, turning