Forsta：2024年研究机构的AI效率手册（英文版）

The launch of ChatGPT in late 2022 kickedoff the Generative Al Era. There followed anexplosion of Al startups, a deluge of mediastories and a frantic effort by businesses tograpple with the implications. In the research and insights industry, agency leadershave experienced the full range of emotions:excitement about the potential upside from softwaretools; anxiety over the long-term commercial impacts,and bewilderment at the sheer number of Al solutionscoming to market.All these responses are