WTTC：2025年旅游业未来趋势报告（英文版）

around the world, it is set to introduce a future of change, where innovation is not just incremental, but can be truly groundbreaking. Innovative technologies such as Artificial Intelligence (AI), are already reshaping operational models and customer expectations across the Travel & Tourism sector, as well as enabling enhanced productivity, creativity and growth. Recognising the critical importance of understanding this rapidly evolving technological landscape, WTTC and Trip. com G