RollWorks：2025年基于帐户的游戏报告（英文版）

By running air cover for your sales team, you’ll ultimately bring awareness to your products and encourage engagement from target accounts. This may look like a large influx in site traffic, driving target accounts to the most relevant pages of your site. The real result you’re looking for? Increased site engagement increases the likelihood of your sales team booking a meeting or closing a deal. In the real world: While running our own ABM program (in 2017), we found that accounts that