Forsta：2025年在人工智能时代提升客户体验报告（英文版）

AI’s role in the next era of customer experience Customer experience is reaching a breaking point. Rising expectations. Fragmented feedback. And CX teams are still relying on legacy tools to manage modern demands. The outcome? Slower insights, inconsistent execution, and experiences that don’t meet the moment. AI isn’t just a tool, it’s a turning point. Forward-thinking organizations are moving fast to embed AI into their CX strategies. Not to chase trends, but to solve real challenges: low r