尼尔森IQ：2025年韩国现场消费渠道及酒吧餐馆消费动向报告（2月版）（英文版）

Consumers maintain high engagement with the On Premise with 9 in 10 visiting in the past month, 4 in 5 visiting for food-led occasions and 2 in 5 visiting for drinks. Drink led visits have also seen a slight increase (+2pp) compared to January and almost half of consumers plan to go out for drinks in the next month. With consumers increasing their visitation how can you best position your brands to maximise selling opportunities across different channels and occasions? Beer continues to domin