牛津经济研究院：2024年扎兰多对欧洲经济的影响报告（英文版）

With a revenue of €10.1 billion and around 50 million active users in 2023, Zalando is one of the leading multi-brand fashion online destinations in Europe.1 Originating in Berlin, Germany, the company started as an online shoe store and quickly evolved into a pan-European fashion platform, connecting various stakeholders in the fashion ecosystem. Today, the company serves 25 European markets. Besides fashion, tech and logistics have become cornerstones of Zalando’s business model aiming to i