Magellan AI：2025年第一季度播客广告基准报告（英文版）

Magellan Al analyzes podcast advertising data fromthousands of popular podcasts in the U.s. To preparethis report, we analyzed 92,888 episodes of popularpodcasts.To account for dynamic insertion, wesampled multiple copies of certain episodes.For parts of this analysis, we relied on Magellan Al'sproprietary model to estimate advertising spend. Ourmodel incorporates factors including.The number of ads and variation in ad loaddetected for a given episodeOur estimates for the number of downloads