ComScore：2014年美国视频收视汇总报告（英文版）

To say the TV viewing landscape has changed over the years would be an understatement. Advancements in viewing technology and increased competition for eyeballs have resulted in a more fragmented environment, increasing the complexity in media buying and selling for a medium that generates billions of dollars in ad revenue per year. Whereas in the past viewers could only watch TV from their television sets, now they can watch from an array of devices including their computers, smartphones and ta