埃森哲：2024企业平台化战略转型升级研究报告（英文版）

Using a platform strategy to boost business performance isn’t a new concept. Amazon, LinkedIn, Salesforce and hundreds of other platform companies have anchored their success on the value that comes from connecting customers, suppliers or peers. What is new is the recognition that nondigitally native companies can also benefit from platform business models that deliver new and hard-to-replicate services or experiences. Our recent analysis of 375 of the world’s largest 2,000 companies from 12