麦肯锡：2025年小城镇，巨大机遇：释放美国农村的潜力报告（英文版）

Despite rural America’s scale and significance, it remains underresearched. To address this gap, in 2025, we established a dedicated focus area on rural communities within the McKinsey Institute for Economic Mobility.1 Our mission is to better understand the unique challenges and opportunities facing rural communities and develop actionable insights that can achieve meaningful results. Our first publication, in March 2025, examined the question, “Who is rural America?”2 Our analysis explored