IQVIA艾昆纬：2025年共创医疗健康新生态白皮书：“地图-建模-行动” 框架（英文版）

This whitepaper introduces IQVIA's Map, Model, Act framework: a next-generation approach to asset and disease area strategy that empowers life sciences companies to align with health system priorities, accelerate adoption, and deliver measurable value to patients and health systems.Discover how to: Map unmet needs and care gaps with precision Model strategic options that balance commercial goals with system readiness Act through targeted, cross-functional interventions that create mutual val