Magellan AI：2024年第二季度播客广告报告（英文版）

Magellan AI analyzes podcast advertising data from thousands of podcasts in the U.S. To prepare the latest Quarterly Benchmark Report, we analyzed 101,628 episodes of popular podcasts to uncover the behaviors, trends, and insights from Q2 2024. Our benchmark report covers the fastest growing industries in podcast advertising, where and how dollars were spent, how genres measure up by ad load and new brands, and common ad lengths & positions.