尼尔森IQ：2025年美国关税政策引发的加拿大爱国情绪及其对零售市场的影响报告（英文版）

45% of consumers indicate they will boycott USA products or only buy Canadian products in response to imposed tariffs…What is the retail ripple effect of patriotic sentiment? Executive Summary Food and Beverage Categories Personal Care Categories • Manufacturers of Canadian Personal Care products can further capitalize on pro-Canada trends as growth is more subtle • Trends are different by category, so manufacturers should ensure to understand their own categories for risks and opportunities