YouGov：2025年美国个护品牌排名报告（英文版）

Dove (Skincare and Cosmetics)leads the 2025 rankings, with46.7% of US consumersconsidering the brand for theirnext personal care purchase.Kleenex (40.5%)and Colgate(40.0%) follow closely.underscoring the strong presenceof everyday household staples inthe personal care category.