Pixalate：2024年第三季度北美联网电视广告供应链趋势报告（英文版）

Pixalate’s data science team analyzed programmatic advertising activity across over 100 thousand Connected TV (“CTV”) apps and over 8 billion global open programmatic ad transactions in Q3 2024 to compile this research. Pixalate's datasets consist predominantly of buy-side open auction programmatic traffic sources. Pixalate is sharing this data not to impugn the standing or reputation of any person, entity or app, but instead, to render opinions and report trends pertaining to CTV program