Positive Luxury：2024美容香氛行业的未来报告（英文版）

Having spent a good many years running multinational beauty & fragrance businesses, I know first-hand the challenges the industry faces – and the rewards. One of the biggest lessons they taught me is that less is more. More simplicity. Consumers are more conscious than ever that beauty is not just skin deep. The sector faces many challenges, from climate change and biodiversity loss to water scarcity. But challenges can also be perceived as opportunities and in the last years beauty brand