Circana：2024年Q3-2025年Q1美国药品渠道市场格局报告（英文版）

Drug channel dollar sales declined 5.5% in Q1 2025. The number of buyers purchasing in the drug channel declined less in Q1 2025 vs. Q4 2024 but is still declining as consumers continued to shop more at other channels. Average price inflation has increased in the health and beauty departments, which account for 66% of total dollar sales in the drug channel. The frequency of promotions remained high through 2024 and into 2025. Lift saw gains toward the end of 2024 and into 2025. In the drug ch