Wavestone：2024年以客户为中心的目标实现方法分析报告（英文版）

With ever-increasing access to information, constantly widening choice, and opportunities to share their experiences further than ever, your customers can make or break your business. Today’s customers know they have options, and as the competition for their business increases, you need to find a way to differentiate. Many companies start at price. But focusing on cost alone often isn’t enough. As many of the world’s most successful businesses have shown, you also need to look the other way a