益普索:2025年跨国公司环境、社会和治理(ESG)战略重点报告:满足公民消费者需求(英文版).pdf |
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Multinational corporations (MNCs) have the ability and the responsibility to ‘do good’ in the world. Ipsos research finds they can make their ESG engagements a win-win by ensuring their engagements are pertinent, authentic, credible and effective. What matters for one industry is not necessarily a good fit for another industry. This round of the Ipsos Global Reputation Monitor addresses what is Pertinent for companies in the airline, automotive, CPG, food and beverage, financial services, oil
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