世界经济论坛：2024年聚焦自然：面向自然积极未来的业务转型案例研究报告（英文版）

As the world’s largest user of wood, IKEA’s position as an affordable home furnishings supplier is closely tied to its ability to promote sustainable forestry. As consumers grow more concerned about forest health, IKEA is pursuing a forest-positive business model by preventing deforestation and amplifying responsible forest management practices. Aditya Birla Group India As a global conglomerate operating across 22 industry sectors, Aditya Birla Group has created circular resource-use opportun