凯捷Capgemini:2025年品牌和零售商的主要发现和可操作的见解报告(英文版).pdf |
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The report is based on a comprehensive global survey of 12,000 consumers aged 18 and over across 12 countries: Australia, Canada, France, Germany, India, Italy, Japan, the Netherlands, Spain, Sweden, the UK, and the US. It identifies five distinct clusters based on key demographic characteristics and examines consumer trends within these clusters, focusing on technological innovation, shifting financial priorities, and increasing sustainability awareness.One significant finding is that genera
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