100% Group：2024年制胜之道：全球运动服装行业 “本真性” 策略指南报告（英文版）

The sport apparel sector is demonstrating significant resilience and innovation amid changing consumer trends and economic pressures. Drawing from recent statistics and analyses from Mintel, Statista, and Trend Watching, we observe a dynamic landscape where the fusion of fashion, wellness, and brand loyalty plays a pivotal role in shaping the market’s trajectory