Interbrand英图博略：2025年全球最佳品牌排行榜报告（英文版）

Of course, it’s impossible to conduct a global study without considering global forces – and over the past year we’ve seen and experienced the headwinds of multiple shifting dynamics. As business leaders, we are all experiencing protracted moments of disruption – from technological advancements in AI – which we discuss in depth in this report – to market volatilities and shifts in consumer sentiment across national and international landscapes. This year’s ranking reflects how brand leaders are