尼尔森IQ：2025年德国现场消费渠道及酒吧餐馆消费动向报告（2月版）（英文版）

Visitation Rate in February: Compared to last year February more consumers have visited the On Premise for drinks (+1pp) than for food (=0pp). However, consumers are going out less on a weekly basis whilst the monthly frequency is increasing. • Categories Drunk: While the most popular category in February was Beer, non-alcoholic drinks have seen a consumption increase with alcoholic variants losing out. Aperitifs, show an improved performance than last February, and are showing great satisfac