波士顿咨询BCG：2025年释放东南亚人工智能潜力研究报告（英文版）

The explosion of GenAI onto the global stage has been a headline story in recent years. Tools such as ChatGPT, Gemini, LLaMA, and DALL-E have delivered a breakthrough in how organizations operate in Southeast Asia and beyond, providing access to rapidly generated, high-quality content in text, images, music, and code. This is not just an incremental leap in technology—it marks a fundamental shift in human-AI interaction, redefining creativity, automation, and decision-making at scale. AI has