思略特:2024-2028年中东和北非媒体及娱乐展望报告(英文版).pdf |
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Internet advertising is expected to be the strongest media and entertainment segment in MENA, growing at a CAGR of 7% between 2024 and 2028, fueled by the surge in digital consumption resulting from a 3% compound annual growth rate (CAGR) in fixed broadband services and the market penetration of mobile devices. They are helping drive the acceleration of e-commerce advertising, which is being increasingly embraced by business. Between 2024 and 2028, we forecast a CAGR of 7.2% for paid search a
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