Smartly:2024年生成式AI赋能之下的数字广告卓越指南报告(英文版).pdf |
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Generative Alls changing the way that brands andadventisens plan,execute, and measune creative.Advancements in machine leanning and increasecaccess to large scale data, along with communitycollabonation,have fonged a new path ofinfonmation,These new stneams of insight allowadventisens to become penfonmance savvy, andimpnove thein team's wonkflows.Al has been a part of the advertising industry for a while viaaudience targeting and media optimization models. While generativeAl has been in d
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