Brand Finance:2025年全球航空航天与国防品牌价值25强报告(英文版).pdf |
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The total brand value of the world’s top 10 Aerospace & Defence brands has grown substantially in 2025, reflecting a resurgence in global demand for defence capabilities, renewed investment in aviation, and strategic innovation across both military and commercial sectors. Strong performance in the United States and Europe is driving the recovery, with American brands occupying six of the top ten positions and accounting for the largest share of total brand value. Boeing (brand value up 12
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