Sprinklr：2025年通过Sprinklr以倍增效应推动营销扩展报告（英文版）

A woman stood next to the charred remains of her car, walking viewers through the damage after a devastating fire. Almost everything had been reduced to ash — except one thing: her Stanley tumbler, sitting in the cupholder, fully intact. Then came the big reveal: “...and it still has ice in it.” The video racked up over 95 million views. But here’s where the story turns from a quirky internet moment into one of the better examples of moment marketing. Stanley — the century-old brand that once