Brand Finance:2024保险品牌100强报告(英文版).pdf |
下载文档 |
资源简介
Top 3 Chinese insurance brands forge ahead in brand value and brand strength; Ping An prevails as world’s most valuable insurance brand six years running while CPIC catches up in brand strength index score
Chinese brands Ping An (brand value up 4% to USD33.6 billion), China Life Insurance (brand value up 2% to USD17.5 billion) and CPIC (brand value up 1% to USD15.3 billion) defended their respective 1st, 3rd and 5th places among the most valuable insurance brands in this year’s rankings
本文档仅能预览20页