Sprinklr：2022年营销人员统一指南：消除孤岛、打造品牌并取悦客户报告（英文版）

Today’s customers are bombarded with thousands of messages across hundreds of channels across myriad brands on a daily basis. They have more choices than ever before about what products they buy, what channels they engage on, and what brands they trust. Compared to the pre-digital age where advertisers focused on print, radio, television, telephone, and direct mail connections to their potential and current customers, today’s consumers spend an average of eight hours a day on more than 30 dig