MMA&Decision Lab：2024年越南人工智能营销现状报告（英文版）

n today’s digital era, the integration of Artificial Intelligence (AI) into marketing transcends innovation; it's essential for business survival and growth, especially in vibrant markets like Vietnam. MMA Global is delighted to introduce this report on AI Adoption in Marketing in Vietnam, reflecting our commitment to spearheading a future where AI significantly enhances marketing operations. Vietnam stands out for its digital readiness and eagerness for technological adoption, making it