YouGov：2025年品牌健康危机的监测与管理策略报告：从信号到复苏：韧性品牌优势（英文版）

The insights in this report are fuelled by YouGov’s consumer research panel, which has 30 million registered members from 55+ markets. Every day, our members trust us with their data and opinions – enabling us to track the performance of over 27,000+ brands across 16 key brand health metrics. Inclusion is essential for our members, our clients, and our mission. We invest millions each year to ensure we can create truly nationally representative online samples and access hard-to-reach group