pharmaphorum：2025年生命科学行业报告-第一部分：美国和欧洲药品市场概述（英文版）

“These platforms will develop a narrative for your brand if you don’t,” Berry said. “So, be thinking about the fact that these [large language models] are actually a new audience for you. So, when you think about digital marketing, it’s not just the individuals that will be your audience. What’s going to be your strategy to make sure you’re putting content in the right places in the right forums to shape what those particular narratives are?”