Brand Finance：2025年年度中东地区品牌150强报告（英文版）

The Brand Guardianship Index (BGI) evaluates the efficacy of chief executives in managing and elevating their companies' brands while fostering long-term value creation. The ranking is derived from insights gathered through a global survey of nearly 5,000 respondents, including equity analysts, journalists, and the general public. This thorough assessment underscores the strong correlation between effective brand leadership and corporate growth, highlighting the critical role of strategic