世界经济论坛&科尔尼：2025年旅游业发展转折点：转型增长原则研究报告（英文版）

The travel and tourism sector stands at a crossroads. After recovering from the unprecedented shock of the COVID-19 pandemic, the sector now faces new and exacerbated challenges. By 2034, travel and tourism is projected to contribute $16 trillion to global GDP (more than 11% globally), supporting businesses, destinations and local communities while facilitating approximately 30 billion tourist visits worldwide (domestic and international). This growth will be shaped by interconnected drivers